Digital Marketing Lead

Melbourne, VIC
Permanent
Full-time

1 month ago

At MMS, our purpose is clear: To make a difference to people's lives. Guided by this commitment, we offer tailored solutions to clients and customers across our businesses in Australia and New Zealand. Our vision is to be your trusted partner, simplifying complexities and turning challenges into opportunities. Our diverse services – from salary packaging and fleet management to disability support – aim to enhance your financial wellbeing and empower your aspirations.Step into a pivotal role at Oly (Novated Car Leasing Direct to Consumer) where innovation meets execution. As our Digital Marketing Lead, you'll drive strategy and the delivery of campaigns that captivate audiences and generate results. If you're a proactive marketer with a passion for storytelling, data, and cross-channel marketing - this is your role.The Role:

Campaign Planning – Develop and manage campaign project plans, email sends and organic social content ensuring timely and the smooth execution of projects to timelines
Content Management – Write and maintain website and email content that’s accurate, engaging, and brand-aligned
Performance Reporting – Use tools like Adobe Analytics to track results and share actionable insights
Compliance & Coordination – Oversee legal approvals and coordinate with internal teams and creative partners to deliver campaigns smoothly
Conversion Optimisation – Implement CRO activities and tests to drive lead generation, customer engagement and understanding of our products and services
Brand & Digital Support – Champion the Oly brand, support organic social content, and handle ad hoc digital tasks
Stakeholder Engagement – Update all key stakeholders throughout the planning and delivery process

You will Bring:

5+ years’ experience in digital marketing or campaign management, with a proven track record delivering multi-channel B2C campaigns
Background in financial services or other highly regulated industries is well regarded but not essential
Skilled in web content management, ideally with experience using Adobe Experience Manager (AEM)
Comfortable using Adobe Analytics, email platforms and basic CRO tools
Able to interpret data and translate insights into practical improvements
Relevant qualifications in marketing, communications, digital media or equivalent education and/or experience is desirable

What we can offer you:Novated leasing benefits and discounts12 weeks paid parental leave and access to our Parents PortalComprehensive learning and development opportunities to support your career growthSonder digital wellbeing platform, providing personalised support 24/7, plus annual flu vaccinationsDefault Income Protection Insurance reimbursed for members of the MMS Default Super FundExempt Employee Share PlanEmbracing our value of Everyone Matters we hold a collective commitment to foster an environment where all differences are valued and respected.We encourage individuals from all backgrounds including Aboriginal and Torres Strait Islander peoples, those caring for someone or living with a disability, LGBTQIA+ and culturally diverse applicants to apply.We embrace hybrid working and welcome conversations about flexibility.Please note all successful candidates will undergo background checks (including criminal history and ASIC checks) and an NDIS Workers Screening Check if appropriate. All information provided will be treated confidentially.We acknowledge Aboriginal and Torres Strait Islander peoples as the Traditional Custodians of the lands where we live, learn and work.If you identify as a person living with disability and require adjustments to our recruitment process, please contact us at

MMSG

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