Influencer Marketing Manager
- Melbourne, VIC
- Permanent
- Full-time
Own a role where your ideas create real impact. You'll lead an affiliate program with KICK streamers at its core, shaping how we grow, connect, and win in a fast-moving industry. Expect competitive rewards, cutting-edge tools, and the freedom to put bold strategies into play - backed by a team that thrives on big results.Your role with us:You'll be the driving force behind our affiliate program's growth and impact. You'll lead with confidence and creativity - identifying the right partners, nurturing long-term relationships, and empowering affiliates to amplify our reach. With your guidance, affiliates won't just promote us - they'll champion our brand. In this role, your influence will shape how we connect with audiences, strengthen our market presence, and achieve ambitious long-term business goals.Please Note: This role requires occasional weekend shifts, limited to 2 per month. A weekday off in the same week is provided, keeping it a standard 5-day work week.Who are we?
Headquartered in the beautiful city of Melbourne, Australia, KICK is built by gamers, for gamers. Our platform may be new, but we're already making waves by partnering with some of the biggest names in streaming!We're not just another live streaming platform though - we're a community of gamers, creators, and fans who are passionate about building something incredible together, and we're already seeing the results of our hard work: Our platform is quickly becoming one of the fastest growing forces in the industry. Fast forward to today, we have more than 50 million users and recently celebrated 1 billion watch hours, and we are just getting started.Our founders have spent the last two decades playing video games together and fueled by their extensive knowledge, experience, and deep love for tech, they have turned their passion into a number of thriving entertainment and gaming brands. This passion for gaming, has led to KICK being recognised as an industry disruptor and the ones to watch, making us the ultimate destination for gamers and creators alike.What you will do:
- Lead the affiliate team to achieve the business objectives, ensuring alignment with company goals.
- Identify opportunities for team expansion and propose hiring needs to meet evolving goals and demands.
- Develop and maintain clear processes to facilitate effective cross-departmental collaboration when necessary.
- Break down goals set by top management into actionable tasks, ensuring efficient workload distribution and process implementation within the team.
- Regularly track and evaluate individual team member contributions, conducting performance reviews and providing feedback to top management.
- Conduct regular one-on-one check-ins with team members to assess progress, address concerns, and provide support.
- Build and nurture relationships with affiliates and KICK streamers to drive traffic, customer acquisition, and revenue growth.
- Ensure timely and accurate reporting on team progress, affiliate campaign performance, and overall outcomes to stakeholders.
- Continuously review and refine internal workflows to improve efficiency, scalability, and overall team performance.
- Handle day-to-day engagement and communication with partners and affiliates.
- Analyse affiliate marketing campaigns and traffic sources to identify areas for improvement.
- Stay informed about the competitive landscape, including industry trends and competitor affiliate.
- Minimum 2-3 years of proven experience in affiliate marketing or in the live-streaming space.
- Strong background in analysing campaign performance and optimising to meet KPIs.
- Experience leading and managing a team, with a track record of achieving targets and driving growth.
- Strong leadership skills, including the ability to motivate and mentor a team.
- Strong data analysis skills, with the ability to create reports and actionable insights.
- Experience collaborating with cross-functional teams such as Marketing, Product and Design.
- Passion for the live-streaming industry with experience working with live-streaming platforms.
- Hands-on experience managing affiliate programs, including recruitment, onboarding, and performance tracking.
- Familiarity with affiliate tracking platforms
- Cryptocurrency knowledge
- Proficient with Google Suite (Drive, Spreadsheets, Docs), Slack, Jira
- In-house baristas serving free coffee, tea, fresh juices, and smoothies
- Daily catered breakfast and regular company-wide events
- Snack walls and drink fridges on every floor
- Fun /modern office spaces with pool tables, table tennis, gaming consoles, and an F1 simulator
- Weekly Wednesday massages by professional masseuses
- Access to our Employee Assistance Program for you and your loved ones
- 9,000+ courses on our Learning & Development platform
- One paid volunteer day per year
- Team budgets for lunches and activities to celebrate achievements
- Social sports teams and participation in Corporate Games
- Easygo branded swag
- Birthday and work anniversary gift vouchers, plus a chance to win prizes
- Company-wide talks with key partners such as Everton FC and Team Sauber in Formula 1
- Office visits from big-name streamers
- Meet Ambassadors like Alex Pereira, Israel Adesanya
- Ballots for exclusive tickets to events like Formula 1, UFC, and more sporting and music events