Marketing Manager
Pepperstone
- Melbourne, VIC
- Permanent
- Full-time
- Developing, implementing, and evaluating key marketing strategies with stakeholders, focusing on market news, product promotion, and brand awareness.
- Working with CRM and content teams to boost client engagement and conversion using innovative marketing ideas.
- Identifying growth opportunities through competitor research and industry insights in partnership with the Head of Australia.
- Monitoring and optimizing campaign performance in line with KPIs, capturing learnings with the central acquisition team.
- Ensuring a consistent and strong brand experience across all client touchpoints, in collaboration with Sales, Digital Product, Research teams, and Compliance.
- Managing external agencies and partners to meet agreed objectives.
- Acting as a brand ambassador for Pepperstone, educating both internal teams and external audiences.
- Organizing and participating in client events and merchandising efforts, supported by sales and other stakeholders.
- Previous experience as a Marketing Manager in forex & CFD industry
- A sound understanding of what drives marketing and progressive marketing practices
- Experience in influencing action based on data-driven insights including robust in-market experimentation experience
- Demonstrated experience in developing, driving and executing marketing plans to set KPIs and outcomes
- Demonstrated ability to think and execute creatively
- Demonstrated ability to balance work independently whilst consulting collaborating with others to deliver results in an organised way
- Excellent interpersonal skills with the ability to build and maintain strong relationships and collaborate across multiple regions, functions and teams to achieve result
- Excellent written and verbal communication skills, and the ability to effectively present clear and concise information, and explain concepts and strategies to different audiences including senior stakeholders (e.g. Executive)
- Excellent presentation, time management and organisational skills, and good attention to detail
- Demonstrated ability to influence others including external agencies to achieve the best outcomes for clients, potential clients and Pepperstone
- A proactive and driven individual with a commercial mindset, who enjoys working in a constantly evolving, fast-paced environment
- Current and full working rights in Australia
- Competitive salary structure including company bonus scheme
- Genuinely collaborative and friendly culture
- Flexible and hybrid working
- Remote working option - work from anywhere for up to 6 weeks per year, in addition to hybrid working as standard
- Ongoing personal development & learning opportunities
- 15 weeks paid primary carers parental leave & 4 weeks paid secondary carers leave
- 3 paid volunteering days per year & Workplace Giving Program
- Frequent events and celebrations including a standard weekly social
- Beautifully renovated large office at Collins Square - 727 Collins Street, Melbourne
- Best in class end of trip facilities including bicycle parking, change rooms & showers
- A full stocked kitchen, onsite coffee machines with locally sourced coffee beans (this is Melbourne after all) and curated specialty teas