Associate, Marketing

Klook

  • Sydney, NSW
  • Permanent
  • Full-time
  • 1 month ago
About KlookWe are Asia's leading platform for experiences and travel services, and we believe that we can help bring the world closer together through experiences.Founded in 2014 by 3 avid travelers, Ethan Lin, Eric Gnock Fah and Bernie Xiong, Klook inspires and enables more moments of joy for travelers with over half a million curated quality experiences ranging from the biggest attractions to paragliding adventures, iconic museums to rich cultural tours, and other convenient local travel services across 2,700 destinations around the world.Do you share our belief in the wonders of travel? Our international community of over 1,800 employees, based in 30+ locations, certainly do! Global citizens ourselves, Klookers are not only curating memorable experiences for others but also co-creating our world of joy within Klook.We work hard and play hard, upkeeping our high-performing culture as we are guided daily by our 6 core values:Customer FirstPush BoundariesCritical ThinkingBuild for ScaleLess is MoreWin as OneWe never settle, and together, we believe in achieving greater heights and realizing endless possibilities ahead of us in the dynamic new era of travel. Care to be a part of this revolution? Join us!We are seeking a digitally-native Influencer Marketing Associate to join our team and take ownership of the Klook Kreator program. This junior-level position (1-2 years experience) requires someone who lives and breathes social media and understands the creator economy landscape. The successful candidate will serve as the primary liaison between Klook and our network of content creators, managing everything from initial outreach and deal negotiations to content briefing and campaign execution. This role is perfect for someone who wants to grow their career in influencer marketing while working with diverse creators across multiple platforms to showcase Klook's travel and experience offerings.Primary ResponsibilitiesKlook Kreator Program Management (40%)Serve as the primary point of contact for our network of 1,200+ Klook Kreators across Australia & New ZealandManage creators spanning all reach levels (nano to macro) across travel, lifestyle, and fandom communitiesOversee creator onboarding process and maintain comprehensive creator databaseMonitor program performance and provide regular reporting on KPIsDevelop and implement program improvement initiativesHandle creator inquiries and resolve issues promptly across diverse creator segmentsCampaign Execution & Content Management (25%)Create detailed content briefs for creators aligned with campaign objectivesCoordinate content approval processes and provide feedbackEnsure brand guidelines compliance across all creator contentTrack content deliverables and manage campaign timelinesCollaborate with internal teams to align creator content with broader marketing initiativesPartnership Development & Negotiations (20%)Identify and recruit new creators that align with Klook's brand valuesNegotiate partnership terms, rates, and deliverablesStructure deals that maximise ROI while maintaining positive creator relationshipsManage contract processes and ensure legal complianceFamiliarisation Tours & Events (10%)Plan and execute familiarisation tours for key creatorsCoordinate logistics including bookings, itineraries, and on-ground supportServe as primary liaison during creator experiencesGather feedback and document tour outcomes for future improvementsRelationship Management & Communication (5%)Maintain regular communication with active creators across the ANZ networkBuild and nurture long-term partnerships with high-performing creatorsLeverage boundless energy to create meaningful connections within Australia & New Zealand's creator ecosystemManage creator expectations and ensure mutual satisfactionServe as internal advocate for creator needs and feedbackKey RequirementsEssential Skills:1-2 years experience in digital marketing, social media, or influencer marketingDeep understanding of social media platforms (Instagram, TikTok, YouTube, etc.)Strong negotiation and communication skills with exceptional written and verbal abilitiesExcellent project management and organisational abilities with proven deadline management skillsData-driven mindset with ability to analyse campaign performanceGenuine passion for travel and experiencesHighly organised with meticulous attention to detailPreferred Qualifications:Experience with influencer marketing platforms and toolsBackground in travel, hospitality, or experience marketingExperience and understanding of content creation processes and best practicesExperience with contract negotiations , briefing creators and driving content outputsSocial media savvy with a keen eye for trendsPersonal Attributes:Genuine love for travel with an understanding of experience marketingHighly organised with exceptional attention to detail and deadline managementProactive,self-motivated and opportunistic with boundless energy for relationship buildingEffective, respectful communicator who thrives on creating connections within Australia & New Zealand's creator networkCulturally aware and able to work with diverse creators across travel, lifestyle, and fandom communitiesCurious about the creator economy and growth mindsetCollaborative mindset, strong interpersonal skills and natural relationship-building abilitiesAdaptable and comfortable managing creators across all reach levelsSuccess MetricsCreator retention and active ratesCampaign performance and ROI metricsQuality and timeliness of content deliverablesGrowth in Kreator program participationSuccessful execution of familiarisation tours and eventsKlook is proud to be an equal opportunity employer. We hire talented and passionate people of all backgrounds. We believe that a joyful workplace is an inclusive workplace, one where employees from all walks of life have an equal opportunity to thrive. We're dedicated to creating a welcoming and supportive culture where everyone belongs.Klook does not accept unsolicited resumes from any temporary staffing agency, placement service or professional recruiter (“Agency”). Klook will not be responsible for, and will not pay, any fees, commissions or other payments related to such unsolicited resumes.An Agency must obtain advance written approval from Klook's Talent Acquisition Team to submit resumes, and then only in conjunction with a valid fully-executed agreement for service and in response to a specific job opening for which the Agency has been requested to submit resumes for. Klook will not be responsible for, and will not pay, any fees, commissions or other payments to any Agency that does not have such agreement in place or does not comply with the foregoing.

Klook

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