
B2B Tech Copywriter
- Sydney, NSW
- Contract
- Full-time
- Write LinkedIn-native posts for a branded Showcase page, covering themes like enterprise IT, cybersecurity, network infrastructure, digital transformation, and emerging technologies.
- Ghostwrite thought leadership content for executives and subject matter experts targeting C-level and IT decision-makers across APAC.
- Translate technical, product, or industry insights into clear, compelling, and concise content optimized for LinkedIn engagement.
- Collaborate with marketing and content teams to build and maintain a strategic posting calendar.
- Repurpose existing assets,blogs, reports, webinars into LinkedIn-optimized content.
- Monitor performance, analyze engagement, and iterate content based on results and platform trends.
- Proven experience writing LinkedIn content for B2B tech brands, with a strong understanding of enterprise buyer personas and messaging needs.
- Exceptional writing and editing skills with an ability to simplify complex technical topics for professional audiences.
- Demonstrated ability to write with a professional tone, adapt to multiple brand voices, and align content with broader marketing objectives.
- Familiarity with LinkedIn’s content format, algorithm, and best practices for engagement.
- Strong organizational and communication skills, with the ability to work independently and meet deadlines.