Field Marketing Specialist - APAC
Hack The Box
- Sydney, NSW
- Permanent
- Full-time
This is an exciting opportunity to join a growing marketing team within a global growth marketing team and be our first marketing hire in the APAC region. The first 6 months of this role will be focused on establishing a regional focussed demand strategy, and optimizing the program as a second phase. More specifically, you will focus on:
- Work closely with the APAC Regional Sales Team, developing marketing programs and integrated demand generation campaigns which align directly to their goals.
- Influence lead generation and attributed revenue goals from APAC focussed partners
- Support of broader global demand generation campaigns, including large Exhibition and other onsite events,
- Event logistics and management (ANZ + Singapore based)
You will join a team of over 30 marketers, working closely with 8 other growth marketers on the demand generation function. You will report directly to the Head of Enterprise Growth Marketing. You will also collaborate closely with the APAC regional sales team.⚔️ Technology tools & weapons you’ll be using:
Hubspot, event marketing experience, knowledge and experience working closely with sales, referrals, third party vendors and advertisers.🚀 The adventures that await you after becoming Field Marketing Specialist at Hack The Box:
- Developing marketing campaigns and executing these plans with clear objectives, key metrics, and outcomes with our APAC Sales Team
- Creating and managing our regional APAC marketing campaigns, programs, and strategic field events in coordination with global stakeholders
- Provide consistent communication on campaign performance and key metrics to stakeholders, including marketing and sales teams
- Collaborate with the wider marketing team to incorporate APAC campaigns across multiple routes to market in field events as well as other pillar campaigns (ex: Global CTFs)
- Build relationships with and work closely with key stakeholders on the global & regional marketing teams to develop go-to-market plans that create and accelerate demand with partners
- A minimum of 5 years professional marketing experience is required, ideally in B2B SaaS, especially cybersecurity
- Experience in field marketing is required
- Can balance both analytical and creative thinking, comfortable working with tight deadlines in a fast-paced environment
- Hands-on experience building marketing campaigns and using tools like HubSpot
- Comfortable creating strategies and rolling up the sleeves to deliver, ensuring we execute with the greatest impact.
- Great collaborator, track record of successfully working close with cross-functional teams, especially in close collaboration with sales
- 🎯You'll have the exhilarating opportunity to contribute to a product that is highly appreciated by users and the cybersecurity community at large.
- 🎯 You'll experience a highly supportive and caring environment, fostering growth, flexibility, and autonomy.
- 🎯 You'll embark on an exciting journey of continuous learning and problem-solving, leveling up as our organization grows.
- 🎯 Most importantly, you'll have a blast at HTB 🥳 because fun is an essential ingredient in our recipe for success! Just wait until you see our global meet-ups!
- Private insurance, Dental & Vision, 401K
- Paid paternity & maternity leave
- 25 annual leave days
- Home Office Allowance
- Dedicated budget for training and professional development, participation in conferences
- State-of-the-art equipment
- Full access to the Hack The Box lab offerings; so you can learn how to hack 😉
- Level 1: Like in any game, you start as a Noob. Level one’s objective: submit your application. After applying, you unlock the Script Kiddie rank!
- Level 2: Now you’re officially ranked as Hacker and you’re ready to meet the Talent Acquisition team. Level’s objective: highlight your past achievements, ambitions, and values.
- Level 3: As a Pro-Hacker at level 3, you’ll unlock the “boss level”, which involves meeting the hiring manager. Level’s objective: connect with the hiring manager and share with them your achievements.
- Level 4: Now you’re an Elite Hacker! Level’s objective: complete an assignment that aligns with day-to-day job-related tasks and responsibilities.
- Level 5: Congratulations, you're now a Guru! Not many reach this level 💪. Level’s objective: have a constructive, final conversation with senior leadership to explore the role and your future at HTB.
- Level 6: You've achieved the Omniscient rank and officially received an offer from HTB! To complete the last level and the Quest, all you need to do is accept the offer.
- QUEST COMPLETE. Congratulations, you’re officially one of us 🥳🎉🎇Your next quest: complete the onboarding.
- Read about HTB’s
, and have been Certified as a Great Place to Work (Oct 2023-Oct 2024).