Customer Analytics Manager

Melbourne, VIC
Permanent
Full-time

15 days ago

At Specsavers, we know that to reach your full potential you need to work somewhere that will bring out your best. We pride ourselves on offering a workplace with a supportive, driven, flexible and inclusive culture.In 2024, we were proudly recognised as one of Australia's Best Places to Work for the second consecutive year and ranked 16th on Fortune's list of the World's 25 Best Workplaces.Here's a taste of just some of our perks:

Quarterly bonus scheme
Two free pairs of glasses each year
On-site free parking
Birthday, Volunteer, Professional Development and Paid Parental Leave
Health & Wellbeing programs
Fully funded social club - provides a wide range of activities throughout the year

So, if you like the sound of working for a company that's dedicated to improving the lives of both their people and customers - we think you'd look good at Specsavers.The role & teamThe Customer Analytics Manager is a hands-on role responsible for building strong working relationships across CRM and other key business areas. You will generate actionable customer insights that inform marketing strategies, drive commercial outcomes, introduce innovative analytical approaches and steer our ways of working.Position Responsibilities include:

Lead the advancement of customer analytics and insights capability by applying data-driven approaches across customer journeys, voice of customer, lifetime value, and retention strategies to deliver measurable commercial outcomes.

Conduct and oversee thorough post-campaign analysis, collaborating closely with key stakeholders to ensure insights and recommendations are effectively embedded.
Leverage and impart knowledge of effective data storytelling to influence key stakeholders across departments to deliver for our customer and franchise partners.

Build a deep understanding of the strategic priorities and challenges across different business units and translate these into actionable opportunities for Customer Analytics and Insights.
Partner with CRM to shape and evolve marketing campaign design and execution processes, ensuring superior performance and continuous improvement.

Support the Head of Customer Insights & Analytics in embedding best practice approaches and ways of working to improve analytics maturity across the company

Coach and mentor analysts to oversee the on-time and high-quality delivery of customer analytics requests.

The skills we are looking for:

Ideally, you will bring 8-12 years of experience in Analytics and Insights roles, with strong exposure to large-scale databases and cloud computing platforms
Skilled and confident in using advanced analytics techniques (essential)
Proficient in the data science stack and database management systems, including SQL, Python, PySpark (essential)
Proficient in the Microsoft suite for analytics, including PowerPoint, Excel and Power BI (essential)
Excellent written and verbal communication skills, with the ability to tailor messages and tell clear, concise stories for diverse audiences.
Ability to craft a clear, evidence-based narrative that supports analytical findings and business recommendations.
Strong relationship-building skills with the ability to understand people and collaborate effectively across cross-functional teams.

About UsAt Specsavers we believe a diverse, inclusive and flexible culture enables our people to bring their whole selves to work and be proud of doing so. When it comes to flexibility, we understand that one size doesn't fit all. Our flexible working at Specsavers enables us to work in ways that support our lifestyle to help us balance our career with the other important things in life.Creating a great place to work for our people is pinnacle to us and along with our Behaviours is at the core of everything we do, ensuring our people feel good, cared for and smart. We like to think it's a fun and positive place to work - why not have a look for yourself
Applicants for the role are required to have current working rights as per, relevant government legislation.

Specsavers

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