
Marketing Coordinator
Diversified Communications Australia
- Melbourne, VIC
- Permanent
- Full-time
- Plan, write, build and schedule social media content for your respective event(s), ensuring brand voice and content pillars are adhered to
- End-to-end management of email campaigns to encourage registrations and ticket sales as well as exhibitor stand and sponsorship sales - this includes data management, as directed by MM
- Coordinate with media partners to ensure timely delivery of deliverables such as copy, adverts and banner creatives
- Assist with briefing digital marketing agencies and suppliers on paid digital campaigns
- Create design assets (social tiles, web banners, video etc.) where required in Canva
- Collaborate with the MM and brand teams to develop ideas for content that can be shared with your respective event(s) audience, to encourage registrations, sales and year-round engagement
- Brief design agencies on creative elements required for the event, including but not limited to digital banners, brochures, social media tiles, email banners, general marketing collateral, and video content
- Brief videographers and photographers on creating required promotional content to be captured onsite
- Take ownership and ensure websites and other digital channels are always up to date
- Manage the execution of marketing related sponsorship deliverables
- Assist with data building projects in conjunction with MM
- Post event channel analysis
- Use of key marketing tools (Salesforce Account Engagement, WordPress, Events Air, Canva, Social channels, scheduling tool and Asana. Video editing software a plus).
- A relevant business/marketing qualification
- 2-3 years of marketing experience
- Outstanding personal drive
- High communication skills - written and verbal
- Good understanding of brands, and the role of strategy
- High attention to detail with strong capabilities in terms of prioritising work and meeting deadlines
- Must be able to work on multiple initiatives / projects
- Ability to work both autonomously and as part of a team
- Skills and knowledge of MS Office (Microsoft Publisher, Outlook, Word, Excel, PowerPoint) and key marketing platforms
- Ability to report on individual campaign aspects on an ongoing basis
- Good customer service and support standards
- Preferred experience with website CMS and email marketing systems
- Digital and social marketing proficiency
- Analytical mindset
- Organisational skills
- Customer-centric
- Attention to detail
- Creative thinking
- Team player