
Head of B2C Monetisation
- Sydney, NSW
- Permanent
- Full-time
- Design and validate entirely new revenue streams for Immutable's player base
- Work closely with strategic game partners to test early hypotheses, gather signal, and refine our monetisation model through fast, high-integrity experimentation
- Own the commercial architecture of these products, including pricing models, monetisation mechanics, risk frameworks etc.
- Collaborate with product and engineering to scope and deliver high-impact MVPs with clear value to both players and games
- Lead conversations directly with game studios to secure design partners, pilot deals, and early commercial agreements
- Build a sustainable, scalable playbook that can be operationalised across our game network and supported by future team expansion
- Define the early operating model and go-to-market for Immutable's consumer monetisation function, with a direct line of sight to revenue contribution and business model innovation
- Experience from a top-tier strategy consulting firm with a clear shift into execution-focused, fast-paced product or startup environments
- A strong track record of commercial ownership; you've built and launched new products or ventures that generated revenue and solved real user problems
- Comfort navigating zero-to-one environments, where the right answer isn't obvious and success comes from structured testing, customer intimacy, and decisive execution
- The ability to sell a product vision early; you know how to pitch an idea with energy, conviction, and enough rigour to bring internal and external stakeholders on board
- Deep curiosity about how consumer products monetise; you've thought about things like pricing psychology, incentive design, checkout flows, or yield mechanics, and can bring structured ideas to the table
- A hands-on, low-ego approach to execution; you'll be working closely with engineering, finance, and legal to get products shipped, and know how to navigate complexity without losing momentum
- Experience launching monetisation products in gaming, fintech, or consumer marketplaces
- Hands-on exposure to Web3 technologies, especially around wallets, stablecoins, or tokenised economies
- Familiarity with pre-order mechanics, webstore flows, or player lifecycle monetisation
- A personal interest in games, players, and the psychology of why people spend